Why I ride

Freedom. Not just the work to get paid kind of freedom. The feeling of weightlessness on top of the world. That unrelenting bliss, and black hole kind of silence. Why else would anyone expose themselves to bitter cold, and outrageous terrain?

My name is Jon. I’ve been snowboarding for roughly 24 years, and I am still in love with the thrill. I still remember the first time I went snowboarding. My parents had bought me a Lamar board, Ride bindings, and some kind of no-name brand boots for Christmas, and even to this day, they were the best gifts I ever got. I didn’t realize it at the time, but they had gotten me the gift of freedom. It only got better when they announced we would be going to Panorama for the week following that Christmas.

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